The page I am going to run for my campaign will be Iron Mountain Crane & Hoist's page. They are a local crane and hoist repair shop based out of Salt lake City Utah. They are a smaller family owned business and I am doing this because it is owned by my father and I feel like it could possibly bring them so more business. The Name of my venture will be "Iron Mountain Crane & Hoist". The mission is simple and that is to provide anybody who needs their cranes or hoist inspected and maintained with the best service at reasonable prices.
This page will target home owners of all ages. It will also target businesses with large machinery that is moved frequently though out the day by cranes and even hotels, because many hotels lighting in show rooms is held up with hoist. The market for these services is so large that it can go from helping somebody in their homes to big government jobs.
I will try and reach my audience by sharing this page with my personal social media accounts such as my personal Facebook page and twitter account. I will also invite people from my personal account to follow and share the page.
My goal is is to reach out to people and just get more exposure to the business. I started the page, so I started with 0 likes.
This is my ad that i created.
I have shared multiple post on my own personal page and it has generated many views and even a few likes on the page.
When I first started this page my goal was just to get people to like my page and see what the business has to offer. At first I struggled getting likes, but I made the supervisor Jeremy May an admin of the page just to see if it would help bring more likes in. And sure enough it worked out great because he has some of their customers as friends on Facebook and he invited some of them. I finally just started inviting people to the page out of my own personal page and I started getting way more views and likes.
I realized just sharing post from the page onto my own personal page was not going to help my campaign. One I started inviting people all my post started to reach more people and that was what has worked for me the best. I added a slide show to the page and that caught more people attention as well. What I was doing at first was not working and I think that is because I did not really have any likes on the page and nobody was clicking on the post I would share on my own personal page, but once I got just a few likes my post got way more views and likes.
I think if I could redo all of this I would just go invite all 1500 of my friends to the page because the more people that like the page, the more likely I would be to get likes, views, and even shares.









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